About Us

About LilyVow

A small shop that cares
about what it sells.

We source alt fashion from independent Chinese designers — Lolita, Kawaii, Gothic, Punk, Vintage and more — and ship it to customers around the world. We handle the listings, the quality checks, the pre-shipment photos, the custom fitting, and everything in between.

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Independent Chinese Alt Fashion Designers

Everything we carry is designed and made by independent Chinese alt fashion studios — Sweet Lolita, Gothic Lolita, Classic Lolita, Wa Lolita, Qi Lolita, Old School Lolita, Kawaii, Jirai Kei, Yume Kawaii, Fairy Kei, Mori Kei, Gothic, Punk, Steampunk, Cyberpunk, Vintage and more.

We say so on every product page. Each listing carries the designer studio's name — you always know exactly who made your piece.

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Free Pre-Shipment Photos — Every Order

Before anything ships, we photograph your exact piece and send it to you. You see it. You approve it. Then it ships.

No surprises. No "it looked different in the photo." We do this for every single order, without exception.

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Your Dream Dress — Made for You

This is the part we're proudest of.

Our seamstress has been doing this for over 20 years. For $25, she takes your piece and makes it fit you — not just resized, but reworked to feel like it was always made for you. She works from a library of 100+ fabrics and colorways, selecting what extends the original design most naturally. Matching lace, adjusted panels, added length, reworked sleeves — all chosen to preserve the original designer's aesthetic as much as possible.

📐 Custom sizing available — bust up to 130cm

Whether you need to go up or take in, we work with your measurements and find the solution that fits your body without losing what made you fall in love with the dress in the first place.

You don't need to know anything about fabric. She picks what works. Then she sends you a full proposal — sometimes with hand-drawn diagrams — before touching a single stitch. Nothing happens without your approval.

"Your dress shouldn't look altered.
It should look like the designer made it for you."

To request the service, message us after ordering with your measurements and what you'd like changed. We'll take it from there.

Pre-Order & Pre-Stocked Styles

For styles we believe in, we stock ahead — so some pieces are available even after the designer's own run has ended. When that stock is gone, it won't be restocked.

For most styles, pre-ordering is the more reliable option. You get the size you want, without the uncertainty. We'd generally recommend it over waiting.

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Worldwide Shipping

We ship to 80+ countries. We handle the logistics so you don't have to figure out international freight forwarding yourself.

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A Note from Us

We're a small operation. Shipping takes time. Communication isn't always instant. Some things are still being figured out.

We're also not native English speakers — we make language mistakes sometimes, and we know it.

But we do it with our heart.

It's your trust that got us here. Thank you, sincerely.

— The LilyVow Team
LilyVow · Independent Chinese Alt Fashion · Sweet Lolita · Gothic Lolita · Classic Lolita · Wa Lolita · Kawaii · Jirai Kei · Gothic · Punk · Steampunk · Vintage · Custom Alterations · Bust up to 130cm · Free Pre-Shipment Photos · Worldwide Shipping · 80+ Countries